Co-Founder
Matt is a seasoned digital marketing expert with over a decade of experience in Amazon brand management, specialising in PPC and SEO optimisation. As an FBA brand owner and former leader of Amazon expert teams within FBA aggregators, he has worked across multiple categories, including baby, toys, supplements, health & wellness, fitness, pets, and home & household.
With a strong focus on data analytics, Matt helps brands gain clear visibility into revenue, profitability, and cost-line performance. Having managed brands across the US, UK, and EU, he brings a deep understanding of marketplace dynamics and growth strategies. As Co-Founder of Partners In Prime, Matt is dedicated to leveraging data-driven insights and strategic expertise to help brands succeed on Amazon.
Co-Founder
Kyle is a results-driven Amazon strategist with over a decade of experience in managing Amazon and e-commerce accounts, specializing in both Vendor Central and Seller Central. With a deep understanding of both platforms, he has helped global manufacturers and start-ups launch and scale their businesses across various categories, such as fishing tackle, outdoor gear, and consumer electronics.
Kyle’s extensive experience in the fishing tackle and outdoor industries has positioned him as a go-to expert for brands looking to dominate the Amazon marketplace. Having successfully launched and grown brands across the world, he combines his practical knowledge with a strategic approach to deliver outstanding sales and profitability. As Co-Founder of Partners in Prime, Kyle is committed to driving brand success through actionable insights and data-driven strategies.
PPC Manager
James is a paid advertising specialist with a deep focus on Amazon PPC strategy and campaign optimization. With years of experience managing ad spend across multiple categories, he knows how to craft data-driven campaigns that drive sales while keeping ACoS & TACoS in check.
From launching new products to scaling established brands, James understands the intricacies of Amazon’s advertising ecosystem. Whether it’s structuring campaigns, fine-tuning bids, or analysing performance metrics, he is dedicated to maximising visibility and profitability for every brand.
Amazon Specialist
Edward is an experienced Amazon specialist with a passion for helping brands grow and succeed in the ever-evolving marketplace. With a strong background in FBA brand management, he has worked across a wide range of categories,
Having managed brands in the US, UK, and EU, Edward understands the nuances of selling on Amazon and how to craft winning strategies that boost visibility, engagement, and sales. From optimising product listings to battling Seller Support, he is dedicated to helping brands maximise their potential.
